Jeanna Rae Property Consultants, Inc.
"The HEART of leasing..."

2011 Class Offerings

Class Information

Class Registration

Quick Start Class Information

A new leasing agent needs basic marketing skills to comfortably and effectively rent apartments. This class will provide a fun, motivating environment to build those basic skills to increase his/her level of confidence and effectiveness.

All new leasing staff, individuals interested in entering the field and professionals who would like a quick review and/or a renewed interest in marketing will find the Quick Start Leasing Class a valuable investment of their time.

Course Outline

9:00AM – 4:00 PM(One Hour Lunch Break)

Telephone Techniques

  • $7200 Phone Call
  • Building Rapport
  • Qualifying Questions - Hot Buttons
  • Create Excitement to Visit!
  • Appointments through Tunneling
  • Put the “Monkey on their Back”!
  • Sales Presentation

  • What kind of snapshots are your prospects taking?
  • Greeting our Prospect
  • Overcoming Objections
  • Renting an Apartment... and Nothing to Show!?
  • Make the Apartment Come Alive!
  • Know Your Product, Love your product, Show your product
  • Anatomy of a Leasing Portfolio using it as a marketing tool!
  • Closing Techniques

  • Removing the “Brick Overcoat of Resistance”
  • Closing is Leading...NOT Pushing
  • Identifying with Your Prospect
  • Alternative Choice Question and Summary Close
  • Are you a “Minnie Mouse Closer”?
  • Invite Your Prospect to Rent…the easy way!


  • "One or our managers and her staff heard Jeanna Rae speak at a seminar sponsored by 'For Rent" Magazine'. They came back so fired up they leased 9 apartments that week in a very competitive market"
    Paul Nelson, CPM®, CCIM®
    President, Key Property Services, Inc.
    Vancouver, WA

    Jeanna Rae Petty, CPM®, brings her experience, from being an onsite residential manager to regional property manager and corporate trainer, and shares her knowledge and “survival techniques” for success. You will enjoy her sense of humor, energy, passion and dedication to the industry and its professionalism.

    “I normally don’t rate any seminar as excellent, but this one is!” Lori Michelson,
    Marketing Assistant
    Silvercrest Properties
    Minneapolis, MN

    How You Will Benefit

    Learn how to effectively rent apartments using proven telephone, sales and closing techniques that give you the competitive edge! You will develop interpersonal skills that help you relate and identify with your prospect resulting in more rentals and satisfied residents. You will also learn how valuable YOU are to the success of your apartment community and discover how to create excitement and passion for your job.

    “Jeanna Rae is genuine. She has been where you are and has great insight to share!” Debra Dury, Occupancy Mgr. Kellenbeck Properties Boise, Idaho

    Who Should Attend

  • Leasing Agents
  • Assistant Managers
  • Managers
  • Trainers
  • Property Managers
  • Property Owners
  • Fee of $149 Includes

  • Comprehensive Seminar Notebook with Course Notes
  • Sample Forms and Worksheets
  • Shopping Report Evaluation
  • Marketing Tools & “Brainstormer”
  • Certificate of Training
  • Refreshment Breaks
  • About The Instructor

    Jeanna Rae Petty, CPM® is a dynamic trainer & speaker with over 20 years experience in real estate and property management. She has been setting the Pacific Northwest on fire with her ability to teach dynamic sales techniques and empower her audience to make a difference!

    Custom and On-Site Training Available

    JRP Consultants, Inc. can bring this course to your site for large groups or design a custom training seminar specific to your goals and objectives.

    For more information contact:
    Paul Pauley at (503) 366-1303
    e-mail: paul.pauley@jrpconsultants.com

    “I just recently got my first shop and received 230 out of 250 points! I really appreciated the time and effort you take to teach others about this “crazy” business. Your kindness is greatly appreciated…”
    Brenda Cowling
    Leasing Agent, Portland, OR